Be Wise Ranch is a “certified organic farm that has been growing organic produce since 1977 in the Santa Fe Valley, just eight miles east of San Diego. Be Wise Ranch organic vegetables and fruits are known nationally for their delicious flavor and fresh, sun-ripened quality.

We offer a wide selection of CCOF certified organic fruit and vegetables for wholesale distribution throughout the country, including vine-ripe heirloom tomatoes, strawberries, squash, and greens. Situated in a coastal zone about eight miles from the ocean, Be Wise Ranch’s unique microclimate allows us to grow year-round, and to specialize in early and late season vegetables.”

1 Place for Strawberry Picking in Escondido, California for 2025